Introduction

Rebranding for linen and decorative store KATSOHIS HOME, with new logotype, corporate identity, packaging and signage.
We fully refreshed the image of the store moving upon two axes: a typographical and a chromatic one.

The new logo is an elegant and clear monogram, followed by the brand name, both designed with the same special serif typeface, while ‘’home’’ imitates a handmade signature. The whole set of applications reinforced with a friendly warm yellow. In total, the new image simultaneously communicates trust and family comfort.